How to Negotiate with Clients

It’s one thing to win clients across all fields of professional services. It’s another thing entirely to run these client relationships profitably. Why is it so hard?

It’s because we’re inundated with messages and wisdom about the importance of client focus, client satisfaction, client-centricity, client responsiveness, etc without being told how to respectfully and profitably negotiate client service expectations, variations, scope creep, intrusive contact, shifting priorities, poor behaviours, and numerous other challenges.

Tony Shepherd, who has worked with literally thousands of executives and professionals around the world who face challenges serving demanding clients and stakeholders, shares the key negotiation strategies he has conceived and framed for negotiation success, specifically focused on client negotiations, with practical examples.

Whether it’s participating in a real or virtual client meeting, a phone call, drafting a critical email, whenever an outcome is attached, you’re negotiating. These skills are absolutely invaluable!

You can watch the full replay without interruption, or the replay broken down into 'nuggets'. Just select the videos from the playlist!

Download the slides in the Resources tab.

Date recorded: 27 October 2022